BUILDING LEADERS AND CREATORS

An independent agency internship community

The world is missing out on immeasurable creativity when Black talent isn’t seen or heard.

Our Mission:

To bring more young Black people into advertising, ensuring they can fully express themselves, find community, and ultimately lead.

Our Vision

Today, the advertising industry. Tomorrow, the creative and professional world at large. Wherever there is opportunity and lack of diversity, we seek to create change.

A brightly colored and layered photo of a Black woman looking off into the distance.

What Is BLAC?

BLAC is a twelve-week, paid internship for creative thinkers that takes place at independent ad agencies across the country. We are a champion for the more diverse and inclusive advertising industry of the future and seek to inspire and be inspired by a new generation of Black talent. Interns participate in a shared curriculum with shared resources and projects, and upon completion of the program become part of a network of peers and agency leaders who will continue to provide support throughout their careers. BLAC is committed to providing safe and comfortable environments where all voices are respected and heard.

Shadowy portrait of a Black woman that fades into a black background.

When It's Happening:

May 9 - July 29, 2022

Week 1: Ad Boot Camp

Your first week of the program is an intensive agency immersion camp, giving you the chance to learn the ins and outs of the industry, agency roles, and skills you’ll use in your own agency during the next eleven weeks. Interactive workshops will help you get to know your fellow interns, build community, and prepare for the next few weeks. Best of all, you’ll get to connect with inspiring creative leaders and thinkers from across the industry. And that’s just the first five days.

Weeks 2-8: Life in an Agency

Now you’re ready for the full advertising experience – seven weeks of real-time, on-the-job training inside a working agency, guided and mentored by some of the industry’s most respected and talented leaders. You’ll become part of your host agency’s energy and culture as it introduces you to all its disciplines and departments, including Strategy, Creative, Production and Client Service. You’ll learn about insights, ideas, and the important difference between good and great.

And because BLAC is all about community, there will be ongoing interaction with your fellow interns across the country. This includes virtual learning and training sessions hosted by BLAC’s directors, plus opportunities to share your knowledge and experiences, hear from guest speakers, join seminars, and prepare for the client project to come in the final weeks.

Weeks 9-11: Meet the Clients

With real agency experience under your belt, you’re ready for the Big Game – a chance to work directly with one of the most highly respected companies in the world, P&G. This three-week part of the program brings the BLAC community together in a virtual collaborative environment. Here you’ll put to work all the skills you’ve learned in the program, with teams formed to develop strategies and creative campaigns for some of P&G’s most famous brands. It’s led by BLAC’s program directors, with continued advisory input from individual host agency mentors and culminates in a full-on “pitch” to the P&G client team.

Week 12: Get a Job

As BLAC is all about bringing more Black talent into advertising prepared to thrive, actual employment is the goal coming out of the internship. That’s why the entire final week of the program is dedicated to recruitment and highlighted by a job fair. The job fair is your opportunity to share your work, experience and personality with some of the greatest advertising and marketing agencies in the country. The job fair is hosted by BLAC in a virtual dynamic that will allow for all interns to meet and greet as many potential future employers as possible.

Black and white portrait of a young adult Black man wearing large glasses and a hoodie.Black fist punching towards the camera.Dark and moody portrait of a Black man that has been cropped from his nose to his chin.

How to Apply:

Create a two(ish)-minute video that shows or tells us what makes you a creative thinker. Then, email it to submissions@blacinternship.com along with your name and city. We will accept application videos until February 28. We will review applications and conduct interviews in March.

2021 Interns

BLAC Directors

Sue Gillan headshot

Sue Gillan

Kimberly Vaughn headshot

Kimberly Vaughn

Participating Agencies:

East

Noble People

noblepeople.co
New York, NY

Burns Group

burnsgroupnyc.com
New York, NY

South

Cornett

teamcornett.com
Lexington, KY

Humanaut

humanaut.is
Chattanooga, TN

Preacher

preacher.co
Austin, TX

St. John

sjp.com
Jacksonville, FL

Midwest

OKRP

okrp.com
Chicago, IL

Planet Propaganda

planetpropaganda.com
Madison, WI

West

barrettSF

barrettsf.com
San Francisco, CA

DNA

dnaseattle.com
Seattle, WA

TVGla

tvgla.com
Los Angeles, CA

Frequently Asked Questions:

Who can apply to BLAC?

You! If you’re a creative thinker, a problem solver, a writer, an artist, a strategist, a storyteller, you have a place here.

Do I need to be a marketing/advertising major?

No. We know talent comes from everywhere, and everyone is welcome to apply, regardless of background or age. Our camp week is designed to help everyone get up to speed and ready to jump into the workflow of an agency for the rest of the internship.

Do I need agency experience?

Nope. See above. This is your chance to get agency experience. We all start somewhere.

Is this remote or in person?

Our plan for 2022 is to hold our internship primarily remote, but give opportunities to come together IRL, when possible.

Is this paid?

Absolutely. Each agency will set their own pay rate, but every hour of the program will be paid.

What do I need to do to apply?

You’ll create a two(ish)-minute video that shows or tells us what makes you a creative thinker. Then, email it to submissions@blacinternship.com along with your name and city, anytime before February 28.

Do I have to apply to a specific agency?

Yes. The city where you live matters because—even though we are mostly remote—each agency will be "hosting" a certain number of interns. Interns will be placed in the agencies closest to their residence.

Profile view of a young Black woman cropped into the shape of the C from the BLAC logo.

Join the Collective

Agencies interested in participating in the BLAC internship program in 2022, please email toni@tonileepr.com.